media

Blowing up silos – the evolution of media is just beginning

I’ve been fortunate enough to be in a position where I get called in every now and then to help different productions, creators, companies, producers and other stakeholders in their development work. The stuff I work on ranges from corporate storytelling via academia to pure entertainment content, on all possible platforms (though rarely all at…Read more Blowing up silos – the evolution of media is just beginning

One Year in Now Media – 2015

So, we're now writing (or trying to remember to write) 2016. As I've done for the past few years, I've compiled a publication consisting of a curation of my blog posts from the past year. The posts deal with media, audience engagement, multiplatform and corporate storytelling, principles of social media campaigning and more - basically…Read more One Year in Now Media – 2015

Transmedia in 2015

I’ve been eagerly studying, creating, curating and producing in the transmedia vein for the past few years, ever since the cross-media me saw the light of transmedia storytelling in a conference room in Cardiff in the summer of 2010. I’ve taken part of all the different discussions on what transmedia really is and what it’s…Read more Transmedia in 2015

Laughter and lightness – an interview with Christy Dena

This interview with Christy Dena was done for the publication One Year In Now Media Vol IV. Here it is, complete with embedded presentations of the projects mentioned. AUTHENTIC IN ALL CAPS won a number of awards in 2014, so this was probably a pretty neat year for you? What were the highlights?   Yes,…Read more Laughter and lightness – an interview with Christy Dena

Exploring international interactive storytelling

An interview with Ingrid Kopp, the director of digital initiatives at Tribeca. (The following interview was for the publication One Year In Now Media Vol IV. Here it is republished in full, complete with the projects mentioned embedded ) You’ve been all over the world in 2014 - what things excited you the most? What…Read more Exploring international interactive storytelling

Transmedia – global and personal

A little less than a week ago I published the annual-wrap-up and looking-ahead-to-next-year publication "One Year In Now Media Vol IV". From the start, four years ago, a central part of the publication has been the interviews with creative and intelligent people from different parts of the media field. This year was no exception, as…Read more Transmedia – global and personal

One Year In Now Media Vol IV

It's out! What is, you ask. Well, the annual curation of my blog posts, combined with interviews with a bunch of people smarter than I am, that's what 🙂 Find it as a free-to-download PDF on the Slideshare link below. And a massive thanks to all the participating creators and producers and all around intelligent…Read more One Year In Now Media Vol IV

Transmedia and the corporate world

One of the things I’ve been doing more of lately than ever before is talk to companies and corporations about their communication strategies and how they approach their own stories. It should probably come as no surprise, since the companies I’m talking to are very much not in the media sphere, that the knowledge about…Read more Transmedia and the corporate world

Taking The First Steps in Transmedia

First, a full disclaimer. I’m writing this post not so much for you, dear reader, as I’m doing it for myself. Let me explain. As I’m increasingly working with people who have no or little experience of transmedia (or even cross media or any of the theories or practices behind multiplatform storytelling), I find myself…Read more Taking The First Steps in Transmedia

Five golden principles of audience engagement

So, what I would like is to continuously create content that resonates deeply with the intended target audience. The would be an audience that takes what I’ve created or helped create to heart, that engages in the way they’re intended to engage and that teaches the creators a thing or ten about their own creation…Read more Five golden principles of audience engagement