Creativeness might be a less important search term on LinkedIn nowadays. It has, as so many terms before it, been used up to such an extent that it hardly means anything anymore to your average person. This is a bit of a shame, as creativeness is becoming an increasingly important trait in just about every…Read more The Creative Squeeze
media
Change we can believe in
We’ve been talking about the content industry being in a state of flux for as long as I can remember now. Every month there has been a new disruption doing away with the old and introducing the new, bringing with it a slew of experts, producers, startups and projects. There has been almost no escape,…Read more Change we can believe in
One Year in Now Media Vol VI
As I’ve done for the past six years, I today published a compilation of this blog and it’s posts from the past year as a free-to-read PDF over on Slideshare and as a download here. There is also an epub-version available for download from Dropbox here. The publication also features interviews with Mike Monello, Jeff…Read more One Year in Now Media Vol VI
Dancing on the point of a needle – the art of stitching stories together
Recently I’ve been involved in evaluating and consulting on a number of projects touching on transmedia storytelling as well as virtual reality and generally striving to explore new territories and new ways of telling stories and reaching people. A discussion I had with one of the projects led to an analogy that feels truer the…Read more Dancing on the point of a needle – the art of stitching stories together
How to make the good sh*t (and profit in the long run)
I read a recent post today, a post that told some uncomfortable truths about where media is heading, why, and what there is to be done about it (which is not much, at least not if the media industry is continuing down the road it is at the moment). Joshua Topolsky, of The Verge and…Read more How to make the good sh*t (and profit in the long run)
On the future of media and audiences
I’ve never been labeled a ”futurologist” before, but last week I was. I had been invited to talk on a panel at MIPTV under this banner. Three of us – me, Eric Scherer from France Television and Bill Baggelaar, SVP of Tech production and Post-production at Sony – were tasked with commenting on the trends…Read more On the future of media and audiences
Be the salient story
So, I hold a position as a developer and strategist at a university. This means I’m in touch with a lot of research and academic studies, articles and papers, and also that I conduct research and publish stuff myself from time to time. Now, in one of the projects I’m working on at the moment…Read more Be the salient story
Making stories together
Have you felt it? I’m thinking you have, but perhaps you haven’t really identified it, or put it into context with regards to what you youself is working on. The feeling of being part of something bigger than yourself – a community, a group, a niche, a gathering, a tribe… A ”we” instead of necessarily…Read more Making stories together
Rebooting our creative minds – are we worthy of an audience?
Over the past few weeks I’ve been writing about some principles I feel are crucial for anyone creating stories and content today, while hoping to reach and engage people with said stories and content. There are many ways for us to look at what we’re doing. There are many tips and tricks to keep…Read more Rebooting our creative minds – are we worthy of an audience?
A word on trust
In my last post I shared some thoughts on the importance of earning the trust of your audience, a crucial thing for any creator and storyteller. If your audience does not trust you, or if you betray their trust, you will either be largely ignored or face a world of hurt at some point. This,…Read more A word on trust