For those about to embark on something transmedia, we salute you

The year has started briskly with a number of articles talking about 2014 as the year of the tipping point. Finally the audience is in place (granted, it has probably been in place for quite some time already) but even more crucially, the entertainment industry is poised to take advantage of this, by moving into…Read more For those about to embark on something transmedia, we salute you

Year 2013 – The Projects

So, as you might’ve noticed, I released a look at the past year and a look ahead to 2014 just before Christmas – ”One Year In Now Media 2013 Edition”. It contains among other things interviews with a lot of brilliant and interesting people, who’ve kindly shared their thoughts on the past twelve months and…Read more Year 2013 – The Projects

One Year in Now Media 2013 Edition

We're nearing the end of the year, and keeping with the tradition of the past couple of years I've compiled a curation of this blog and other blog posts I've written. The posts are combined with interviews with some of the sharpest minds in the multi platform and transmedia field - Christy Dena, Jeff Gomez,…Read more One Year in Now Media 2013 Edition

The Art of Getting It

This is a brief post I wrote for the Media Writers Association, a new start-up I'm involved in which is focusing on connecting events with writers for increased awareness and traction. If I had a euro for everytime I’ve heard someone lambast a buyer, a producer, a commissioner or a head of programming for ”not…Read more The Art of Getting It

The Endangered Author – a species under threat, for good and for bad.

Keynote, X Media Lab 2013, Lausanne, Switzerland. I’ve spent a significant part of my life in the media industry in radio. Dealing with the audience, what we learnt was that if the content we provided was good enough, and if we managed to give clear enough instructions that at the same time were enticing enough,…Read more The Endangered Author – a species under threat, for good and for bad.

X Media Lab coming up

Right now I’m at home for a bit, but soon I’ll be off again. Hot on the heels of my participation at the Filmteractive Festival in Poland, I’ll be talking at the X Media Lab conference in Switzerland. The line-up is impressive and I would strongly advice anyone who is interested in multiplatform storytelling and…Read more X Media Lab coming up

Filmteractive conference, Poland

I have been graciously invited to come speak at the 2013 edition of the Filmteractive conference, to be held in Lodz, Poland on the 25-26 September. It promises to be a couple of interesting days, as we’ll hear about everything from cutting edge second screen solutions from ExMachina to the art of including brands in…Read more Filmteractive conference, Poland

Transmedia – the Green House Effect

Anyone who has read this blog knows that I'm a sucker for analogies. I find it easier to think better and more creative thoughts if I think outside the box... or if I decide the box actually does not exist to start with. This habit lead to a train of thought, which led to a…Read more Transmedia – the Green House Effect

Audience participation – the changing role of the Author

I’m really pleased to have had the opportunity this week to attend the Torino Film Lab and their Writer’s Room workshop here in Vaasa, Finland. The workshop – focusing on two transmedia projects – bring together the two creators, three experts and three people representing the TFL itself, for some quite intensive workshopping around the two…Read more Audience participation – the changing role of the Author

Talking transmedia

Transmedia. It’s like that word that you know should fit perfectly to describe what you’re trying to convey, and you know what letter it starts with, but there’s just no way that you can remember it right now. So you let it slide, confident that ”it’ll come back to you” at some point. Right now,…Read more Talking transmedia