I just read a great post by James Carter over on ArtsFWD, where he very correctly identified the benefits for arts organizations when it comes to using transmedia storytelling methods to find new ways to market their projects, interact with audiences and ”never be dark” (i.e. constantly provide relevant output in different forms). I’ve been…Read more Organizations and transmedia – it all makes sense
meme
Memes from MIPCOM
I was invited to be on the panel at the wrap-up session of MIPCOM in October last year. James, the moderator, asked us participants to pick an image that would sum up our feelings of the week, or an image of something that had stood out for us in one way or another. Now, as…Read more Memes from MIPCOM