Tools are not (ultimately) important. Something else is. Ever since generative AI became a thing in content production - all of 3,5 years ago - what we’ve predominantly talked about (if we’ve been interested in applying gen AI in our work) has been the tools. Should we use Midjourney or Dall-E for imaging? Is ChatGPT…Read more AI in creative processes: beyond the tools
artificial intelligence
AI’s Role in a Transmedia Storytelling Revolution
The creative industries are on the brink of transformation due to generative AI, comparable to past technological advancements. The author, with extensive experience in storytelling and technology, emphasizes AI's potential to enhance transmedia storytelling, enabling genuine audience participation and narrative coherence across platforms, while advocating for ethical considerations in its use.
The AI Precipice
I feel we're standing on a precipice. Only... not many of us are aware that we are. Over the past few months I (and we) have been producing a lot with AI. The 24 episode series we did with indigenous Sami school children from Sweden - where we augmented the children's creativity with AI for…Read more The AI Precipice
Revolutionising transmedia through AI
The world of storytelling is a constantly evolving landscape, as the name of this blogs eludes to. Creators seemingly won't stop seeking out innovative ways to captivate audiences and convey their tales. Nor should they! If readers remember, more than a decade ago, transmedia storytelling emerged on the scene as a groundbreaking approach that brought…Read more Revolutionising transmedia through AI
Five months in generative AI
A summary of five whirlwind months on the fringes of the ever-expanding world of generative AI.
Simon Staffans // Evolving Media 