The first day of MIPTV drew to a close, as the lawn in front of Grand was packed with people, the beer was as good (and as expensive) as ever and the Cannes night was a very (for a Finn) suitable +15C.Whereas MIPFormats was a lot about discussing the creative challenges, rights issues and suchlike…Read more MIPTV Round Up Day One
transmedia
MIPFormats Round Up Day Two
So, second – and final – day of the MIPFormats are done and dusted, and it’s time to evaluate what became of it. Generally speaking, I’m very much in favor of there being a weekend dedicated to formats (which I would, being a format developer by trade). There was reportedly 600 people signed up for…Read more MIPFormats Round Up Day Two
TransMIP 2011 – a first look
Tomorrow sees the kick-off for a week of MIPness in Cannes, France. Leading out are two quite different events: MIPDocs is focused on documentaries, and is an established part of the MIPTV setup, where producers and buyers sell and buy a multitude of documentaries over the course of two days. I am not registered for…Read more TransMIP 2011 – a first look
Transmedia – it’s kind of everything
This weekend has been about recouperating from SXSWi, physically as well as mentally. Time zones are still playing havoc with my sleeping patterns, but slowly but surely things are settling into place again. Which is good, as there is much to be done.In hindsight, SXSWi took the field of transmedia at least a couple of…Read more Transmedia – it’s kind of everything
SXSWi Day One wrapup
As the first day of first SXSWi is behind me, I thought I’d take the time to sum up a bit about the experiences.Overall, SXSWi is a nice conference. Nice in every aspect of the word; the organizers are nice – friendly, welcoming, there when you need them, saying the right things at the right…Read more SXSWi Day One wrapup
Transmedia Rising – comments
The JWT report of transmedia as a trend – Transmedia Rising, downloadable here – is a good read and shows pretty well where we are right now, in the world of transmedia (which evolves at a dizzying pace, but then again, what doesn’t). The report does have branding and revenue as core elements in the…Read more Transmedia Rising – comments
SXSWi 2011
These are hectic times, with projects upon projects going (almost) too well, leaving me with scant time to delve into things to the extent that I would want. I and a colleague are, however, leaving for SXSWi tomorrow, which will be mighty interesting.It's great to see that SXSWi features a number of talks on transmedia…Read more SXSWi 2011
What Motivates a Transmedia Audience
This must be one of the things that creators of just about anything wonder about the most – will people, my intended audience, feel motivated enough to partake of what I have to offer? Will they participate like I would want them to participate? Will they stick around? Will they advocate my content to their…Read more What Motivates a Transmedia Audience
Tools for Transmedia part 6 – HistoryPin
Short post due to winter holidays...This, HistoryPin, is a service that was launched in mid-2010 (which makes it ANCIENT, no? ☺) . I saw it back then, in May, and promptly forgot about it until @storytellin tweeted about the service today. Looking at the description of the service, I think HistoryPin is a tool that…Read more Tools for Transmedia part 6 – HistoryPin
Tools for Transmedia part 5
There are constantly opening up new services and software that could be used in a transmedia setting, and I will admit it is hard to keep up. So a big thanks to Scott Walker for pointing me in the direction of two more of these, this time focusing on enhancing geolocating possibilities, Voxora and Geoloqi.VoxoraThis…Read more Tools for Transmedia part 5
Simon Staffans // Evolving Media 