Just read the statement in the header on Twitter, a quote from some conference or another.I can understand where they are coming from, as I assume whomever came up with that statement is a developer of apps/technical solutions/whatever. Code, gadgets, widgets, the stuff that will take the story to the audience. Or they are marketers,…Read more Refuting the "Content is King, but a King w/o an army is nothing" claim
development
When developing cross media content…
....remember that the story that is being told is the single most important ingredient in the whole of the project. It MUST be compelling, nice, engaging, entertaining... and suitable for 360 exploitation. Now "exploitation" is not a nice word in itself, but exploitation is exactly what a cross media concept needs to be just that…Read more When developing cross media content…
Social media FTW!
Social media is the most hyped up thing since... well, since the last hyped up thing, which was probably User Generated Content (nowadays re-branded as Loser Generated Content) or mobile television or MHP or what have you.Well, lots of people use social media, be it Facebook or Myspace or Flickr or Jaiku or Orkut or…Read more Social media FTW!
Heads up! Book you Finland-flights NOW!
Short ad here :)Anyone interested in the creation of interactive and cross media, the development process, the testing and all aspects of it - book up the end of May in you calendars already. And book a flight to Vaasa, Finland, as we are hosting a conference on just those things here at MediaCity.Speakers will…Read more Heads up! Book you Finland-flights NOW!
Simon Staffans // Evolving Media 