1. Protect yourself and protect your idea. Now. Or even better, yesterday.Good ideas are few and far between, in the rest of the world as well as in the television and cross media industry. That's why so many people flock to the conferences and markets around the world, that's why organizations like C21 can operate…Read more Successful tv formats, no 1
successful
Successful tv formats, no 2
2. Work on your pitch. And when you've worked on it, work on it some more.So, there is this great idea. It's TransMedia, it's functioning, it's sanctioned by all the gurus you've brought in on the project, it's been tried and tested and analyzed on the market, you've shot a couple of test pilots and…Read more Successful tv formats, no 2
Successful tv formats, no 3
3. A pilot is a pilot is a pilot - and you need one!Now it's about time to get down to the real stuff with regards to the idea you have. What you want to do is shoot some kind of pilot, so as to have something to show people when you want to market…Read more Successful tv formats, no 3
Successful tv formats, part 5
Continuing the series...5. Always - ALWAYS - rethink, test and analyzeWhen you have your idea, your niche, your intended target audience, you've done your homework regarding market analysis - basically, you have it all set - then it's time to develop. Believe me, the clearest and most straightforward idea is not that straightforward after two…Read more Successful tv formats, part 5
Secrets of tv formats, no 6
Continuing the short series of advice regarding the development and marketing of tv formats.6. Believe in what you do - in fact, you've got to love itYou have a brilliant idea for a new show. You can see the story line, you can see how the excitement builds, you know where the climax is going…Read more Secrets of tv formats, no 6
Successful tv formats, part 7
Flu struck the family, so no update for some days. Well, better late than never, eh?7. Find a niche, if possibleThere are about 3 gazillions of game shows on air throughout the world as we speak. Some have been around for aeons, some have just started, most are somewhere in between. We have all these…Read more Successful tv formats, part 7
The secret behind successful tv formats, no 8
Had a lot to do yesterday, adn the missus flew off to Vilnius, so apologies for not updating. Here, no 8 on the list of the things that IMHO are important when devising a new tv format.8. Keep up with trends and anticipate themThe recent economic crisis in the US and worldwide wasn't that hard…Read more The secret behind successful tv formats, no 8
10 secrets behind successful tv formats – no 9
Continuing the series...9. Steal a little, but not too muchSome call it inspiration. Some call it "being influenced by..". I call it necessary. Well, unless you have been living under a rock for the best part of your life, you have probably seen some television programs at some point. And since what has once been…Read more 10 secrets behind successful tv formats – no 9
10 secrets behind successful tv formats – no 10
This is a list I've been thinking of writing for a while now. It's a list of the ten things I believe are the most important when it comes to developing and selling a tv format. This list will probably be updated in the future, but this is how it stands right now. In no…Read more 10 secrets behind successful tv formats – no 10
Simon Staffans // Evolving Media 