Developing existing properties, a Simple Solution and SXSW 2011

Some thoughts on this week in transmedia (so far)...Developing existing propertiesIf there is one company that one should take example from when it comes to transmedia, it is probably Starlight Runner. Jeff Gomez and his team has worked a number of bestseller, like Tron, Pirates of the Caribbean and so on. This week the news…Read more Developing existing properties, a Simple Solution and SXSW 2011