transmedia

Doing it the transmedia way

Working with transmedia is one thing. Working transmedially, that’s something else, at least in my book. The two thing do go hand in hand, in a way – if you ARE working with transmedia, starting to think in a transmedia fashion about the way you work opens up possibilites.In his book ”The rules of work”…Read more Doing it the transmedia way

Must connect, must make sense.

Today I read a good post by Pamela Rutledge over at Psychology Today. She talks about the psychological power of storytelling and brings up some points that I find are absolutely crucial for transmedia developers to take into consideration when developing their stories. I’ve touched upon the subject before, in Transmedia - the Story, the…Read more Must connect, must make sense.

Tools for Transmedia part four – MyHistro and Magma

Screenshot from MyHistroMyHistro - telling stories in a new wayI just stumbled upon an Estonian startup called MyHistro, which looks a bit interesting from a transmedia point of view. The idea is to tell stories, but to do it in a new and more social way. What you do is you sign up (it’s in…Read more Tools for Transmedia part four – MyHistro and Magma

Transmedia – The Steady Burn

There is an interesting discussion going on regarding the possibilities and implifications when talking about transmedia and localization – i.e. segmentation, catering for the needs of different demographics through the powers of transmedia. Simon Pulman wrote a great post stemming from Shakira, Jeff Gomez and Rosetta Stone, to which Alison Norrington responded with some good…Read more Transmedia – The Steady Burn

Make sure it fits!

Note: this might be too basic for some, but as I noted above, I’m keeping this blog as a notebook for myself as well; most of the musings here have come as a direct consequence of pondering on the development of ideas I’m working on, and I know there is a considerable chance that I'll…Read more Make sure it fits!

The Value of Truth in Transmedia

There are many important aspects to consider when starting out creating a transmedia property. There is creating the mythology, the narrative superstructure, as deep and rich as possible. There is timing all different releases, and making sure the right things get released on the right platforms. There is securing a sound financial basis to stand…Read more The Value of Truth in Transmedia

Tools for Transmedia part three – WireWAX

I first laid my eyes on WireWAX’s technology for producing clickable videos at this years (2010) Pixel Lab in Cardiff in July. Paulina Tervo of WriteThisDown Productions had used the technology for her documentary work on the Ethiopian village of Awra Amba, adding clickable sections that nicely and seamlessly let you know more about the…Read more Tools for Transmedia part three – WireWAX

What makes a good transmedia format?

It is very encouraging to see how quickly transmedia has become a trend that not only is a buzzword or a hype, but rather a phenomenon that seems to grab peoples’ attention and imagination and spur them on to think in new ways, create new things and talk to new people.There are still probably as…Read more What makes a good transmedia format?

Transmedia – destroying or enhancing franchises?

I just read this excellent post on how a transmedia take on expanding a franchise can ruin the franchise beyond redemption. It rings absolutely true and is a danger that we all should be aware of.From my point of view, which then would be the point of someone who has been developing formats for interactive…Read more Transmedia – destroying or enhancing franchises?

Funding transmedia – a comment

I thoroughly enjoyed reading the debate in the comments on Simon Pulman’s post commenting on the presentation of the ARG Perplex City at the NYC Transmedia meetup a couple of days ago. Andrea Phillips presented the work they had been doing on the ARG, which in itself is an impressive and inspiring talk. The live…Read more Funding transmedia – a comment