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Simon Staffans // Evolving Media

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  • The first steps in transmedia

long tail fail

07/01/2009 long tail fail Leave a comment

Long Tail Fail Alert!

I've been an advocate of the Long Tail-theory - you know, Chris Andersons theory that if you have a near unlimited amount of virtual shelf space, you can offer all sorts of niched content, and the amount of niched content sold will exceed the amount of the most popular items sold. I.e., you can make…Read more Long Tail Fail Alert!

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Filming for our documentary on the battle of Napue and The Great Wrath in the early 18th century. https://www.instagram.com/reel/DU-qKzNDBBh/

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